UB On-Demand Web Seminars for Higher Education managers

Free to UB Online Members

University Business Magazine regularly produces one-hour web seminars on topics of special interest to higher education leaders. Moderated by UB’s Editor Tim Goral, each web seminar features presentations by higher education leaders and experts giving Powerpoint presentations, and engaging in a Q&A session.

University Business Online members can view and listen to the archives of recent UB web seminars "on-demand" and free of charge. Click here to view and register for upcoming UB web seminars.

Recent University Business Web Seminars available on-demand:

How to Select a CRM Vendor

Faced with the need to improve enrollment and retention, colleges and universities are turning to solutions for constituent relationship management, or CRM. The field of CRM is changing rapidly, and vendor solutions vary widely. This Web seminar will present objective information on how to select a CRM vendor from an independent analyst from Ovum. In addition, we will present a case study on how Banner Enrollment Management contributed to significant admissions and enrollment growth at Tarleton State University in Texas. Our panelists will address the following questions: • What is the relationship between CRM and student information systems? • What is institution-wide CRM, and why is it important? • What are the benefits of having a 360 degree view of the student experience? • What consideration should be given to analytics and reporting functionality? • Who are the market leaders in higher-ed CRM and how do their solutions differ? • What are the practical issues and real-world benefits that arise in a successful CRM implementation? Who will benefit: Presidents, chancellors, vice presidents and directors of enrollment management, recruitment, admissions, and retention, registrars, and CIOs and IT directors. Presentations by: Nicole Engelbert, of Ovum, author of the report, “Industry Solutions Guide: Selecting a CRM Vendor in the Higher Education Market (Competitor Focus),” June 2010 Denise Groves, Dean of Enrollment Management/University Registrar, Tarleton State University, Texas
Original webcast: 8/31/2010. Sponsored by Sungard
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How America pays for college: Research results from Sallie Mae and Gallup

Sallie Mae's "How America Pays for College" study, conducted annually by Gallup, explores how families of undergraduate students pay their college bills. Our speakers will present the findings from the 2010 study and discuss what the results mean for colleges and universities, with a Q&A session to follow. Research highlights will include: •What percent of families pay for higher education without borrowing? •How confident are parents in their ability to meet the cost of college in the current economy? •What percent of families receive grants and scholarships? •What percent of students use federal loans, private education loans or credit cards to pay for college expenses? There is no fee to attend thanks to sponsorship by Sallie Mae. Presentations by: Marie O’Malley, Director of Research, Sallie Mae; Steve Wynne, Senior Marketing Manager, Sallie Mae; Betsy Burton-Strunk, Senior Account Executive, Sallie Mae
Original webcast: 8/12/2010. Sponsored by Sallie Mae
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Managing information at California State University: "universal search" across 23 campuses

At colleges and universities, finding ways to manage information in a way that makes it useful to all constituents—students, faculty, staff, alumni, and the public-at-large, is a top priority. Increasingly, institutions are turning to universal search as the best way to connect people to the information they need, wherever it may be stored. Managing information is especially challenging at California State University, the nation’s largest university system, with 23 campuses, almost 433,000 students, and 44,000 faculty members. In addition to a vast amount of ‘centralized’ information, each campus has its own public-facing website and multiple sub-domains designed to deliver information to everyone from students looking for course catalogs and parents seeking admissions information to media professionals searching for press releases. This Web seminar will focus on California State University’s use of the Google Search Appliance, an integrated hardware and software search solution specifically designed to search content within intranets and websites. Participants will learn about how search can: •Enable students to easily access relevant information, including course schedules, curriculum, prerequisites and campus activities •Increase productivity of faculty and staff by enabling instructors to easily search for research and other documents online, and allowing staff to share any administrative documents •Aggregate information through a single search box while maintaining access controls to ensure students, faculty, and staff only access information appropriate to them Presentations by: Vijay Koduri, Group Marketing Manager, Google Enterprise; Gerard Greenidge, Manager of Web Services, California State University
Original webcast: 7/20/2010. Sponsored by Google
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Fewer High School Seniors Through 2015? No Problem! Recruitment Case Studies by Siena College and Montana State University

The U.S. will experience fewer graduating high school seniors over the next five years. Discover how colleges and universities in tough markets have expanded and shaped their classes through direct marketing. If your qualified applicant pool could grow by 15% or even 25%, what could you do: Increase enrollment? Become more selective? Reduce the discount rate? Increase diversity? Case studies by Siena College and Montana State University. Topics discussed will include: •The 5-year demographic outlook for college-age students •Tactics for increasing inquiries from high school students •Strategies for generating more highly qualified or diversified applicants •Tips for enhancing yield There is no fee to attend thanks to sponsorship by Royall & Company. Presentations by: Ned Jones - Vice President for Enrollment Management, Siena College, Loudenville, NY; Ronda Russell - Director of Admissions, Montana State University, Bozeman, MT; Richard Whiteside - Ph.D., Dean of Strategic Enrollment Management, Royall & Co.
Original webcast: 5/25/2010. Sponsored by Royall and Company
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Eye on Retention: Purdue University Redefines 'Early Intervention'

Concerned about retention? Learn how you can systematically identify students at risk of underperforming in a course and make the right interventions early enough in the semester to get them back on track. Case study presented by Purdue University. This webinar will focus on Purdue's Signals project, which detects early warning signs and provides intervention to students who may not be performing to the best of their abilities. Now available to other colleges and universities as "Course Signals," the software uses predictive modeling to assign students to risk groups and then provides appropriate communications to keep students on-track. Participants will learn how Course Signals: •Identifies students at risk of under-performing in a course •Provides real-time feedback to students •Provides early interventions, starting in the second week of class •Informs students about available resources on campus to increase their academic success •Can be implemented at other institutions There is no fee to attend thanks to sponsorship by SunGard Higher Education. Presentations by: John Campbell, PhD, Associate Vice President at The Rosen Center for Advanced Computing, Purdue University; Andrew Koch, PhD, Director, Student Access, Transition, and Success Programs, Purdue University
Original webcast: 5/25/2010. Sponsored by Sungard Higher Education
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Fast-Tracking a Lecture Capture Implementation: The University of Missouri - Columbia Story

Lecture capture increases student satisfaction and improves retention and recruitment. But first the system must be implemented, and professors have to be sold on the benefits and trained in its use. The University of Missouri at Columbia introduced lecture capture at the start of this academic year, and by the end of the fall semester it was widely embraced by students and instructors alike. Presentations by: Danna Vessell - Director of Educational Technologies, University of Missouri – Columbia, Kevin Bailey - Director of Desktop Technologies, Division of Information Technology
Original webcast: 5/6/2010. Sponsored by Tegrity
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Developing a Smart Social Media Strategy

Social media is not just for students anymore. Faculty, administrators, campuses, and departments can leverage social media sites such as Facebook, YouTube and Twitter to communicate and enhance services to candidates, students, parents and alumni. Are your social media efforts coordinated across the campus or does every department pursue a social media strategy on its own? Join Nicholas Wormley, director of alumni and parent relations at Quinnipiac University, and Karli Grant, product manager for Campus Management, as they discuss smart social media strategy involving coordinated and consistent messaging. Join Web Seminar Editor J.D. Solomon and experts in social media for a discussion of questions such as: •How to identify your audiences and create a relevant social media strategy for each of them •How to coordinate social media tasks and campaigns among academic and administrative departments •How to avoid duplication of effort and messaging among departments •How to take advantage of special features for higher ed on YouTube, Facebook and other social media sites Presentations by: Nicholas Wormley - Director of Alumni and Parent Relations, Quinnipiac University, Connecticut; Karli Grant - Product Manager, Campus Management Corp.
Original webcast: 4/6/2010. Sponsored by Campus Management
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Social Networking for Higher Ed

On today's campus, the use of social networking sites is pervasive, and not just among students, but among faculty and staff as well. What's driving this phenomenon, and what does it mean for higher education? This Webcast look at trends in social networking and how your institution can leverage the online world to enhance communications, collaboration, recruiting, and retention. The presenters will discuss the policies that leaders in higher education should consider to address privacy concerns and protect their institutions. Join J.D. Solomon, Web seminar editor for University Business, and a panel of experts in social networking as they discuss: * What students, faculty, and staff are doing on sites such as Facebook and Twitter that can impact your institution * How social networking can be used for communication and collaboration among students and faculty * How colleges and universities use social networking sites for recruiting and retention * Whether it is prudent, or even feasible, to set polices governing the use of social networking sites by students, faculty, and staff * How schools address competing issues, such as privacy vs. publicity and free speech vs. slander Presentations by: Dr. Catherine Snoddy - Assistant Director, Huntington Junior College, West Virginia; Karli Grant - Campus Management Corp
Original webcast: 2/2/2010. Sponsored by Campus Management
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Unlock the potential of Web collaboration and e-learning

Online collaboration and e-learning are transforming higher education. Discover how the Minnesota State Colleges and Universities System is using WebEx to improve the learning environment and connect students, faculty and staff in new ways. MNSCU is the fifth-largest system in the country, serving almost 400,000 students at 25 two-year colleges, seven universities, and 54 campuses in 47 communities. Join Web Seminar Editor J.D. Solomon and experts from MNSCU to learn about best practices with WebEx that can help you: * Reduce expenses while continuing to deliver high-quality educational services * Enable flexible access to education to meet the needs of a diverse student population * Be “green” and reduce their carbon footprint * Facilitate staff training, especially over large distances * Provide efficient technical support for students, staff and faculty * Streamline state-wide operations Presentations by: Karen Bergmeier, ITS Project Leader and WebEx Liaison, Minnesota State Colleges and Universities System; Penny Dickhudt, System Director, Minnesota Satellite and Technology, Minnesota State Colleges and Universities System; Bob Lee, Education Solutions Manager, Cisco
Original webcast: 1/21/2010. Sponsored by Cisco
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Digital Viewbooks, Alumni Magazines and More: Bringing Your Print Materials Online

In the past few years, higher education marketing professionals have increasingly been turning to new digital publishing technology as a way to reach their audiences. Digital publishing reaches more people than print at a fraction of the cost, while allowing the inclusion of video and other multi-media. The end result is a dynamic product with cutting edge analytics than can be shared across all forms of social media. Join Web Seminar Editor J.D. Solomon and a panel of higher education professionals using digital publishing for a discussion of topics such as: •How digital viewbooks and alumni magazines differ from Web-based versions •What makes digital publishing different from print and websites •How to best promote your latest projects to the Facebook crowd •How digital publishing provides metrics impossible to find in print There is no fee to attend thanks to sponsorship by Nxtbook Media. Presentations by: Peter Field - Director of Business Development, RE:CREATIVE Sherri Miles - Director of Communications, Suffolk University
Original webcast: 1/14/2010. Sponsored by NxtBook Media
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How to Protect Your School's Online Reputation

College students are using social media to communicate with friends, classmates, faculty, and family. While Facebook, MySpace, Twitter and others provide opportunities for free expression and social interaction, the informal and candid format often lends itself to students posting information about a school's party atmosphere, best and worst professors and, sometimes, less-than-flattering reviews of an institution. This Webinar provides an opportunity to learn what is happening online and how you can monitor and influence your cyberspace reputation. Join Webinar Editor J.D. Solomon and a panel of experts in social media reputation management for a discussion of topics such as: •What applications are students using and how •How social media can influence your institution’s reputation – the positives and negatives •Proactive steps to positively influence your online reputation There is no fee to attend thanks to sponsorship by Campus Management. Presentations by: Karli Grant - Campus Management Corp, Fritz McDonald - Stamats Communications
Original webcast: 1/5/2010. Sponsored by Campus Management
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Green IT: Saving Money, Saving the Environment

Technology drives higher education, but unfortunately it's also a tremendous drain on the environment. It doesn't have to be that way. Innovative programs from Alcatel Lucent and Bell Labs are at the forefront of eco-sustainability efforts, finding ways to save money while saving the environment. Learn about equipment buy-back and "e-cycling" programs that put technology in user hands and keep harmful toxins out of the landfill. Hear about a data center cooling system that recycles waste heat for electricity-and produced a return on investment in just three months. Join a panel of experts to hear about these and other success stories, and get eco-friendly ideas that can be applied to any institution. Presentations by: Arne Saustrup, Director of Network Infrastructure, Alamo Colleges; Rich Goode, Director of Sustainability, Bell Labs
Original webcast: 12/15/2009. Sponsored by Alcatel-Lucent
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Improving Subject Matter Mastery through Lecture Capture

Pensacola Junior College presents research on impact of Lecture Capture University and college students, and especially ESL students, often struggle with challenging subject matter, heavy course loads or the pace of instruction. Find out how a campus-wide lecture capture system has helped improve student achievement and reduce attrition at Pensacola Junior College in Florida (PJC). Listen to Marcia Williams, Provost of PJ's Warrington Campus and Marie Hattabaugh, R.T., Radiography Program at PJC as they present research documenting the benefits of lecture capture for ESL students. Topics discussed will include how Pensacola's lecture capture system can: •Help students who struggle with subject matter, course load or the pace of instruction •Increase retention and course completion rates •Enable instructors to easily record classes without changing their teaching behaviors Presentations by: Marcia Williams, Provost, Pensacola Junior College, Warrington Campus; Marie Hattabaugh, R.T., Radiography Program, Pensacola Junior College
Original webcast: 12/9/2009. Sponsored by Tegrity
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Removing Roadblocks to Lecture Capture

Many colleges and universities want to offer lecture capture capabilities for faculty and students, but budget constraints often relegate such desires to the "maybe next year" pile. This Web seminar looks at an affordable, easy-to-use approach to lecture capture that lets any institution start small and grow. It is easily scalable to accommodate a growing group of users without impacting budgets. Join Web Seminar Editor J.D. Solomon and a panel of lecture capture experts and practitioners for a discussion of topics such as: •How institutions can afford to bring lecture capture technology to the entire organization. •How recorded lectures can be used both before and after class to engage students in the subject matter. •How lecture capture technology can serve non-traditional students. •How instructors can incorporate easy-to-use lecture capture systems into their routines for lecture preparation and delivery. Presentations by: Alan Greenberg, Senior Analyst & Partner, Wainhouse Research, LLC; Joshua Kim, Ph.D., Academic Computing, Dartmouth
Original webcast: 11/17/2009. Sponsored by TechSmith
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Cyber-Security: How to protect your students, staff and network

Sinister forces may roam the net, but your network can be protected. This web seminar will address key security issues, including privacy safeguards, content filtering, network access control and virus protection. Join University Business Editor Tim Goral and a panel of network security experts for a discussion of topics such as: * Email and web security – Find out how to combat spam, viruses, phishing, spyware and other web-based threats with high-performance email and web security systems. * Firewall security – Discover how to keep the bad guys out and let the good guys in with the best in firewall security delivered on high-performance appliances and integrated network security devices. * Endpoint protection – Learn how to prevent attacks and enable secure connections using network access control, IPS and posture assessment services delivered to endpoints across the network. * Threat management – Defend against threats with greater precision using a threat management solution that configures best-in-breed services. Presentations by:
Original webcast: 10/22/2009. Sponsored by Cisco
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What you need to know about stimulus fund grants

The federal stimulus package can help colleges and universities expand technology to offer more and better services for students and constituents. The good news is that there is money still available, money that can help your institution grow and prosper. Areas that qualify for stimulus funding include green initiatives and infrastructure enhancements, including technology improvements like ERP implementations, virtualization, cloud computing and more. In this web seminar you'll learn how to plan a grant request and what information is needed. You'll also hear from institutions that have "been there and done that" for successful grant approvals. Presentations by: .
Original webcast: 10/13/2009. Sponsored by GovConnection
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Streamlining Student Services

Of all the business areas in a college or university, student services just might be the most complex, catering to the individual needs of hundreds or thousands of students. But technology advances have helped streamline student services to deliver time and cost effective alternatives to such processes as fee payment, refund disbursement, compliance matters and more. Learn how in this one-hour web seminar, with representatives from universities that are working smarter and simpler. Presentations by:
Original webcast: 10/8/2009. Sponsored by HigherOne
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Getting More for Less: Campus Security Technologies for Day-to-Day Operations and Emergency Preparedness

Adopting, implementing and practicing emergency preparedness plans is an important part of creating a safer campus. Our discussion during this webinar will help participants evaluate safety risks, develop emergency preparedness strategies and learn how to evaluate and apply the latest in video surveillance and access control technologies – for use in emergencies and everyday. The areas this presentation will focus on include: •Building awareness of risks and how to begin applying preparation measures. •Understanding who to involve in an emergency preparedness strategy. •Learning about some of the latest advances in video surveillance, access control and alert notification along with how to apply these technologies to crisis situations as well as routine uses. •Explain how to evaluate security solutions in order to get the most out of technology purchases. •Real-world examples of solution implementations. •Explore funding options for obtaining security technologies and implementing safety plans The speakers will review ways electronic solutions and communications can work in tandem to help keep staff, the public, law enforcement, and others informed before, during, and after an emergency. This webinar is ideal for individuals tasked with assessing risks, implementing crisis communication plans and evaluating security technologies. There is no fee to attend thanks to sponsorship by ADT. Presentations by:
Original webcast: 9/15/2009. Sponsored by ADT
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